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Chapter 62

Chapter 62

OFR – Chapter 62 One man is in power.

Online Farmer 6 min read 62 of 370 4

Mu Bai looked at the caller ID on his phone and saw it was a strange number from Wuhan.

Seeing it was an unfamiliar number, he had been about to hang up directly. But after thinking for a moment, he decided to answer—after all, it wouldn’t waste much time.

“Hello, and you are?”

He frowned as he answered.

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At that same moment, in a brightly lit high-rise office building in Wuhan, a slightly overweight man in his early thirties heard Mu Bai’s voice through the line, and his face lit up with joy.

This man was Zhao Zhi, a senior manager at Douyu TV.

Yesterday, on New Year’s Day, he had been on duty.

So, he personally witnessed the unprecedented storm caused by the mysterious super-spender on Douyu TV!

Especially that moment at the end when “A Bit Cold” (有点冷) chased all the way to Huajiao, crushed sixteen top anchors from the Dingding family guild, and threw down the words “Who else?”—it made Zhao Zhi’s blood boil.

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It even made him feel that invincibility itself was nothing more than this.

So today, during the company meeting, Zhao Zhi reported this mysterious new super-whale to the rest of the management.

At first, the others didn’t care. After all, one user—no matter how rich—what difference could he make to such a massive platform like Douyu TV?

But when Zhao Zhi presented the actual consumption data from New Year’s Day, many of the managers sat up straight.

On New Year’s Day, the entire platform’s total spending was about 14 million yuan.

And yet, this single user with the ID “A Bit Cold” alone had spent 7 million yuan. Not only that—according to Zhao Zhi’s explanation, over 5 million more was indirectly triggered by him.

That meant that on New Year’s Day, this one user, whether directly or indirectly, created over 12 million yuan in revenue for Douyu—while all the other users combined accounted for just over 1 million.

When that number and comparison appeared, the managers all gasped in shock.

Then Zhao Zhi voiced what was in his heart.

On the surface, Douyu TV looked prosperous, filled with countless “whale” spenders.

But in reality, it wasn’t so. Since last year, with the rise of the dark-themed gifts, Douyu had indeed attracted a wave of big spenders.

But the fatal problem was—these gifts had only made the guild families and talent agencies behind them more uncontrollable.

“B-Boss,” “God of Money Qian,” “Lord Yuanyang,” “God Luo Tian”—all those so-called famous whales on Douyu were really just puppets backed by those teams.

Management knew well that, aside from the official anchors, the rest of the platform was basically carved up into about a dozen major families.

At first, Douyu had allowed these guilds to exist to boost spending, bring traffic, and create hype.

But now, that wasn’t the case.

The big guilds, aside from occasionally splurging to hype their own streamers, rarely spent themselves.

Instead, they just leeched off the profits of their family’s anchors—and worse, sometimes even dared to suppress the official anchors.

This situation had already driven many quality streamers away and given management a major headache.

These guilds had become tumors that were now too big to cut out.

If they wanted to sweep away these parasites, they needed a strong dose of medicine.

A medicine strong enough to make all the guilds tremble.

At first, Zhao Zhi thought no such “medicine” existed.

No guild would ever help the officials clean up these parasites—it would be a thankless task.

And the platform itself couldn’t just send in its own plants, because many of these guilds were backed by certain people in management.

But yesterday, when A Bit Cold appeared out of nowhere and single-handedly crushed the Dingding guild, Zhao Zhi wasn’t just shocked by his sheer dominance—

He suddenly had the idea: what if we use A Bit Cold as the hammer to smash all the guilds on Douyu?

When he brought this up in the meeting, the president himself strongly approved. Though two vice presidents and some managers stayed quiet, under the president’s push, the plan was passed.

The president even promised: if A Bit Cold agreed, he would be given 70% streamer rebate.

That was the highest rebate ever given to guilds on Douyu. At present, only three families had that privilege: Yuanyang, Luo Tian, and B-Boss.

This rebate meant that on Douyu, when someone spent, the streamer didn’t actually get money—it only boosted their popularity. But the spender only needed to pay 30% of the usual cost to get the same effect.

For example, before, sending one “airplane” gift cost 100 yuan. With the rebate, it only cost 30 yuan.

With such power, a whale could easily make a streamer popular—or crush one—effortlessly.

If A Bit Cold agreed and began signing streamers under his own guild, the other families wouldn’t just sit back and watch another powerful guild rise. The Douyu “cake” was already divided, with 20+ million daily active viewers and only a few hundred thousand paying users. If another guild started competing for those fans and traffic, the old families would be furious.

But Zhao Zhi had already seen A Bit Cold’s ferocity yesterday. Even without rebates, he had single-handedly crushed a guild.

If he really joined in, it would spark an earth-shattering war across Douyu!

No matter the outcome—whether or not A Bit Cold could wipe out the guilds—it would definitely ignite massive spending.

Either way, Douyu would profit.

Today, the president even promised Zhao Zhi: if he could secure A Bit Cold’s agreement, he would not only get a huge bonus but might be promoted to vice president next year.

That was why, right after leaving the president’s office, Zhao Zhi couldn’t wait to reach out.

First, he had the official account message A Bit Cold directly on Douyu—but after more than an hour with no reply, he pulled his phone number from the backend database.

Now, hearing Mu Bai’s voice on the line, Zhao Zhi was overjoyed. His tone turned fawning as he said:

“Are you Cold-bro, the big whale? I’m Zhao Zhi, manager at Douyu TV. Our company is holding a year-end party the day after tomorrow, and we’d like to invite you to attend. I’m not a scammer—you can check your Douyu account. The official account already sent you a private message.”

“Hm? Douyu’s official manager? A year-end party the day after tomorrow?”

In his apartment, Mu Bai frowned as he listened.

Six days later, he had to attend the rare plants exhibition auction. So, whether this call was genuine or not, he didn’t want any extra trouble.

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